# Lead generation rules UK: UK Lead Compliance Rules

> The UK Lead Compliance Rules carries 1 published figure read from 1 source's own page, from 3 to 3 year, read 31 October 2026.

Lead generation for roofing · https://leadgenerationroofing.co.uk/datasets/uk-lead-compliance-rules/ · computed 2026-11-01

**Range of the published figures:** 3 to 3 year (range 3 to 3 year; 1 published figures; 3 of 12 sources read publish one).

3 of the 12 named sources read in full publish a figure; 9 publish none, read 31 October 2026.

## By obligation

| Breakdown | Median | Range | Sources |
|---|---|---|---|
| obligation lead generator record-keeping (CMCOB 2.2) | 3 year | 3 to 3 year | 1 |
| obligation TPS 28-day screening | 130,000 GBP | 130,000 to 130,000 GBP | 1 |
| obligation TPS 28-day screening | 28 day | 28 to 28 day | 1 |

## Every figure, with its source

One row per source: the figure the source's own page publishes, the page, and the day it was read.

| Source | Figure | Breakdown | Read |
|---|---|---|---|
| [ICO - action we've taken (enforcement)](https://ico.org.uk/action-weve-taken/enforcement/) | 130,000 GBP | TPS 28-day screening | 2026-10-31 |
| [PECR 2003 regulation 21 - unsolicited calls for direct marketing](https://www.legislation.gov.uk/uksi/2003/2426/regulation/21) | 28 day | TPS 28-day screening | 2026-10-31 |
| [FCA Handbook CMCOB 2.2 - generating, obtaining and passing on leads](https://handbook.fca.org.uk/handbook/cmcob2/cmcob2s2) | 3 year | lead generator record-keeping (CMCOB 2.2) | 2026-10-26 |

## The sentence each figure was read from (3)

- [ICO - action we've taken (enforcement)](https://ico.org.uk/action-weve-taken/enforcement/), read 2026-10-31: "Jacksons Marketing Ltd was fined £130,000 for making 232,776 unsolicited live direct marketing calls between 29 January 2024 and 12 December 2024 to telephone numbers that had been registered with the Telephone Preference Service (TPS) for more than 28 days."
- [PECR 2003 regulation 21 - unsolicited calls for direct marketing](https://www.legislation.gov.uk/uksi/2003/2426/regulation/21), read 2026-10-31: "(3) A person shall not be held to have contravened paragraph (1)(b) where the number allocated to the called line has been listed on the register for less than 28 days preceding that on which the call is made."
- [FCA Handbook CMCOB 2.2 - generating, obtaining and passing on leads](https://handbook.fca.org.uk/handbook/cmcob2/cmcob2s2), read 2026-10-26: "Where a firm accepts a sales referral, lead or data, or details of a claim or of a customer, from a lead generator, the firm must keep a record of the lead generator from whom it accepted that lead or those details for at least three years."

## Read in full, publishes no figure

- [ICO - telephone marketing (guide to PECR)](https://ico.org.uk/for-organisations/direct-marketing-and-privacy-and-electronic-communications/guide-to-pecr/electronic-and-telephone-marketing/telephone-marketing/), read 2026-10-31: read in full and no accepted figure on the page
- [ICO - electronic and telephone marketing (guide to PECR)](https://ico.org.uk/for-organisations/direct-marketing-and-privacy-and-electronic-communications/guide-to-pecr/electronic-and-telephone-marketing/), read 2026-10-31: read in full and no accepted figure on the page
- [ICO - how do we comply with the PECR electronic mail marketing rules](https://ico.org.uk/for-organisations/direct-marketing-and-privacy-and-electronic-communications/guidance-on-direct-marketing-using-electronic-mail/how-do-we-comply-with-the-pecr-electronic-mail-marketing-rules/), read 2026-10-26: read in full and no accepted figure on the page
- [PECR 2003 (SI 2003/2426) - contents](https://www.legislation.gov.uk/uksi/2003/2426/contents), read 2026-10-31: read in full and no accepted figure on the page
- [FCA Handbook CONC 8.9 - lead generators](https://handbook.fca.org.uk/handbook/CONC/8/9.html), read 2026-10-26: read in full and no accepted figure on the page
- [FCA - regulating financial promotions and adverts](https://www.fca.org.uk/firms/financial-promotions-adverts), read 2026-10-26: read in full and no accepted figure on the page
- [Telephone Preference Service](https://www.tpsonline.org.uk/), read 2026-10-26: read in full and no accepted figure on the page
- [Corporate Telephone Preference Service](https://corporate.ctpsonline.org.uk/), read 2026-10-26: every candidate on the page was refused
- [FCA - Financial Services Register](https://register.fca.org.uk/s/), read 2026-10-30: read in full and no accepted figure on the page

## Methodology

Every row is a verbatim sentence read from the named source's own page through our fetch service on the date shown, hash-pinned to the stored read (the sha of the page's visible text; the raw page is mirrored to R2). 3 of the 12 named sources that could be read published a usable figure; 9 published none and are recorded as not published, never filled in; 2 could not be read (blocked, dead or unreachable) and count nowhere. The headline figures (median, minimum, maximum, quartiles) are over ONE figure per source in year (a source's median where its page yielded several accepted sentences), so N counts sources, never sentences; 6 candidate sentence(s) were refused by a reviewer with the reason recorded. The fuller derivation this dataset is chartered to grow into (not yet what the figures above are; they are each source's own published figure as read): one row per obligation - the consent standard for calls, email and SMS, the soft opt-in conditions, the 28-day TPS and CTPS screening duty, the lead generator's disclosure duty under CONC 8.9 and CMCOB 2.2, and the financial promotion rule - each quoted from the body that made it, beside the ICO's own penalty record for that obligation (the firm, the count of calls or messages, the amount). The join of the rule to what it has actually cost is what nobody publishes in one place.

## Sources

- [ICO - telephone marketing (guide to PECR)](https://ico.org.uk/for-organisations/direct-marketing-and-privacy-and-electronic-communications/guide-to-pecr/electronic-and-telephone-marketing/telephone-marketing/) (the publisher's own terms; quoted for reporting and comment)
- [ICO - electronic and telephone marketing (guide to PECR)](https://ico.org.uk/for-organisations/direct-marketing-and-privacy-and-electronic-communications/guide-to-pecr/electronic-and-telephone-marketing/) (the publisher's own terms; quoted for reporting and comment)
- [ICO - how do we comply with the PECR electronic mail marketing rules](https://ico.org.uk/for-organisations/direct-marketing-and-privacy-and-electronic-communications/guidance-on-direct-marketing-using-electronic-mail/how-do-we-comply-with-the-pecr-electronic-mail-marketing-rules/) (the publisher's own terms; quoted for reporting and comment)
- [PECR 2003 (SI 2003/2426) - contents](https://www.legislation.gov.uk/uksi/2003/2426/contents) (the publisher's own terms; quoted for reporting and comment)
- [PECR 2003 regulation 21 - unsolicited calls for direct marketing](https://www.legislation.gov.uk/uksi/2003/2426/regulation/21) (the publisher's own terms; quoted for reporting and comment)
- [PECR 2003 regulation 22 - unsolicited electronic mail](https://www.legislation.gov.uk/uksi/2003/2426/regulation/22) (the publisher's own terms; quoted for reporting and comment)
- [FCA Handbook CONC 8.9 - lead generators](https://handbook.fca.org.uk/handbook/CONC/8/9.html) (the publisher's own terms; quoted for reporting and comment)
- [FCA Handbook CMCOB 2.2 - generating, obtaining and passing on leads](https://handbook.fca.org.uk/handbook/cmcob2/cmcob2s2) (the publisher's own terms; quoted for reporting and comment)
- [FCA - regulating financial promotions and adverts](https://www.fca.org.uk/firms/financial-promotions-adverts) (the publisher's own terms; quoted for reporting and comment)
- [Telephone Preference Service](https://www.tpsonline.org.uk/) (the publisher's own terms; quoted for reporting and comment)
- [Corporate Telephone Preference Service](https://corporate.ctpsonline.org.uk/) (the publisher's own terms; quoted for reporting and comment)
- [ICO - action we've taken (enforcement)](https://ico.org.uk/action-weve-taken/enforcement/) (the publisher's own terms; quoted for reporting and comment)
- [FCA - Financial Services Register](https://register.fca.org.uk/s/) (the publisher's own terms; quoted for reporting and comment)
- [ico.org.uk](https://ico.org.uk/for-organisations/direct-marketing-and-privacy-and-electronic-communications/) (the publisher's own terms; quoted for reporting and comment)

## Cite or embed

- The UK Lead Compliance Rules carries 1 published figure read from 1 source's own page, from 3 to 3 year, read 31 October 2026.
- 3 of the 12 named sources read in full publish a figure; 9 publish none, read 31 October 2026.
- UK Lead Compliance Rules, obligation lead generator record-keeping (CMCOB 2.2): median 3 year across 1 source, read 31 October 2026.
- UK Lead Compliance Rules, obligation TPS 28-day screening: median 130,000 GBP across 1 source, read 31 October 2026.
- UK Lead Compliance Rules, obligation TPS 28-day screening: median 28 day across 1 source, read 31 October 2026.

Cite as: "leadgenerationroofing.co.uk UK Lead Compliance Rules", updated 2026-11-01, https://leadgenerationroofing.co.uk/datasets/uk-lead-compliance-rules/.

CSV: https://leadgenerationroofing.co.uk/datasets/uk-lead-compliance-rules.csv
JSON: https://leadgenerationroofing.co.uk/datasets/uk-lead-compliance-rules.json
Embed (plain HTML, static link back): see https://leadgenerationroofing.co.uk/datasets/uk-lead-compliance-rules/#median
